About Us — Leo Prestte

Branding for startups™

Leo Prestte is recognized for developing brand strategy, content, & identity systems for startups globally. In a world where there are infinite touchpoints between brands and consumers, top startups require an engaging brand presence, a comprehensive brand strategy & world-class identity design to become (and remain) relevant.

Our philosophy

Brands, like humans are born equal. Similarly, brands grow, evolve & eventually find their place in the world. We believe that in today’s world, competing on price & features is both short-sighted and underwhelming for the modern consumer. In our world, startups with visionary ideas, require visionary execution — a world-class brand identity & brand experience immersive enough to truly stand out. So although all brands are born equal, we strive to birth brands that can become iconic.

Our process

Being highly engaged with the founders we work with is important to us and our process. Each partnership formed becomes a commitment made — given this, we only take on a limited number of startups per season. This allows us to truly immerse ourselves in your world to understand it the way you do. To find out if we’re a good fit for each other, tell us about your startup to get started.

Our approach

Through our experiences working with startups over the years, we’ve been able to develop our own framework & approach for building world-class brands. We view brands holistically — a sum of living parts that make up a brand’s communications & identity design. This approach is most relevant in today’s highly competitive and nuanced environment. Though structured, our framework for building brands remains flexible & adaptive to meet each project’s needs. Occasionally, we’ll work with startups on a number of adjacent projects; click here to find out more about what we do.